Sunday, September 25, 2011

Pints For Prostates-Arlington, Virgina

I had a great time supporting the Pints For Prostates organization while in Virgina.  Let's face it, men have a tough time talking about their prostates (even with their doctors), and I think this is an awesome approach to open dialogue!

Pints for Prostates is a grassroots campaign that uses the universal language of beer to reach men with an important health message. Founded by prostate cancer survivor Rick Lyke in 2008, the campaign raises awareness among men about the need for regular health screenings and PSA testing by making appearances at beer festivals, social networking and pro bono advertising.
Pints for Prostates has registered as a 501(c)3 charity and 100% of all funds raised by the group go to fighting prostate cancer and assisting men with the disease.
Pictured with event hostess, Brhea Koneman, daughter of Pints For Prostates Founder and prostate cancer survivor, Rick Lyke.

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